Jim Beam© Bourbon, the World’s #1 Bourbon, will reunite with award-winning Eddie Montgomery of Montgomery Gentry as official tour sponsor, it was announced today. Eddie Montgomery continues to tour nationwide and has just added additional dates through the rest of the year (see below).
Throughout most of Montgomery Gentry’s 20-year career, Jim Beam enthusiastically supported the platinum-selling duo. This new partnership marks Jim Beam’s continued support for Eddie Montgomery as he moves forward.
“Jim Beam has been family since the very beginning of Montgomery Gentry. To have them continue to support me after everything that’s happened is exactly why I’ve always called them family," said Montgomery. "I look forward to collaborating together.”
“Eddie’s been a brother of mine for years, ever since the creation of Montgomery Gentry,” said Jim Beam’s 7th Generation Master Distiller Fred Noe. “We’ve shared many big times together on the road and in Kentucky. I’m proud to continue our partnership and keep the bourbon flowing on Eddie’s tour.”
About Jim Beam
Jim Beam is the world’s best-selling bourbon, crafted by seven generations of family distillers since 1795. Elegant. Smooth. Refined. That’s what years of aging in new charred oak barrels does to our Kentucky Straight Bourbon. Fred Noe, Jim Beam’s 7th Generation Master Distiller, has stayed true to the family recipe that’s been passed down through generations. The Jim Beam portfolio of products includes Jim Beam Bourbon, Jim Beam Black, Jim Beam Double Oak, Jim Beam Devil’s Cut, Jim Beam Bonded, Jim Beam Rye, Jim Beam Distiller’s Masterpiece, Jim Beam Vanilla, Jim Beam Honey, Jim Beam Kentucky Fire and Red Stag by Jim Beam among other offerings.
CMT MUSIC AND CMT.COM DEBUTS EDDIE MONTGOMERY’S “CRAZIES WELCOME” MUSIC VIDEO TODAY
January 13, 2020
“Crazies Welcome,” award-winning country star Eddie Montgomery’s new video directed by Ed Pryor for Hideout Pictures, debuts on CMT Music and CMT.com today. Watch the new video here.
“Crazies Welcome” featured on Montgomery Gentry’s acclaimed album, “Here’s to You,” was written by Brad Warren, Brett Warren, Lance Miller and Jessi Alexander. Filmed at Springwater Superclub and Lounge in Nashville, the oldest bar serving alcohol in Tennessee (and a speak-easy during Prohibition in the 1920s), the video highlights a diverse group of people singing karaoke to “Crazies Welcome.”
“We all got a little crazy in us – and you’re welcome here with me, man. That’s what 'Crazies Welcome' is all about,” commented Montgomery. “The ones I came up with in the day, my heroes, the Haggard’s, the Waylon’s and the Willie’s, they done their own stuff, they were characters. Nowadays, you got music and everybody’s playing it, but where are our characters ‘cause those are the ones that stand out. Those are the ones on the juke box.”